Small Business Saturday, the nationwide campaign to support, inspire and promote the UK’s 5.5 million small businesses, is once again running its iconic national bus tour to mark 5 years since the campaign was launched.
The bus will be in Brigg in North Lincolnshire on Thursday 2 November with the brand new Small Business Saturday mentoring programme, supporting small businesses one-to-one, with advice directly from their peers. Small Business Saturday is recruiting experienced business mentors in all locations and small businesses will be able to sign up on the campaign website from the beginning of October. Just follow @FSBLincs and @SmallBizSatUK on Twitter to keep up to date with SBS activity.
Also debuting this year is the “Small Business Saturday Blue Sofa” where interviews and exclusive Q&A sessions will be live streamed via Facebook Live.
Small Business Saturday is the UK's most successful small business campaign and is this year celebrating its 5th birthday year. Last year saw £717m spent with small businesses across the UK on Small Business Saturday, up 15% on the previous year. The campaign trended at number one in the UK on Twitter on the day with more than 130,000 campaign-related tweets being sent, reaching over 140 million people globally. Over 80% of local councils supported the campaign, meaning wherever you were on Small Business Saturday, there was something going on nearby.
Small Business Saturday, which is a grassroots, not-for-profit campaign, was originally founded by American Express in the U.S. in 2010 and it remains the principal supporter of the campaign in the UK, as part of its on-going commitment to encourage consumers to shop small. The campaign also benefits from the backing of leading business organisations including FSB and Enterprise Nation. The campaign is also supported by Facebook, Dropbox, Mercedes Benz Vans, Indeed, Vistaprint, Lightspeed and ACCA.