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Local FSB member joins national initiative showcasing the value of smaller businesses

Burton-based FSB member, Ask the Chameleon has been selected to be part of the Small Biz 100 which is a key part of the national Small Business Saturday campaign.

Ask the Chameleon, established three years ago by bid writing specialist Rachel Hayward, is just one of five small businesses in Staffordshire and Derbyshire to be selected for the initiative that aims to raise awareness and profile of smaller businesses in the UK.

The Small Biz 100 are 100 smaller businesses drawn from across the country to reflect the vibrancy of the UK’s 5.5 million small businesses.

The campaign highlights one business per day for the 100 days leading up to Small Business Saturday on December 1 2018.

Ask the Chameleon works with businesses of all sizes from entrepreneurs to larger companies as well as charities and public sector organisations to develop bids, tenders, grant and award applications to support their growth.


Director Rachel Hayward explained that she intends to use her Small Biz 100 day on November 25 to challenge fellow smaller businesses to recognise their worth through an online podcast of seven local entrepreneurs.

These will include fellow FSB member, Baasit Siddiqui from Channel 4’s ‘Gogglebox’ fame who runs Siddiqui Education delivering Let’s Pitch It workshops and Owen Conti from Derby IT company and Marketing Derby’s Rising Star, Code 56.  

Rachel said: “The focus and success of Ask The Chameleon is our ability to showcase the work of others and that is why I will be putting the spotlight on other businesses in my contribution to Small Biz 100. 

“Although smaller businesses make a significant contribution to the wider economy, owners sometimes undervalue their role.

“Like myself, many entrepreneurs would not regard themselves as such. They may have business premises or are working from the kitchen table and many wear several different hats in their working lives. 

“Through the podcast interviews with a range of local businesses, I want to challenge other business owners to recognise their worth and highlight the need for us all to support small businesses in our region.”

Rachel will be part of the Small Business Saturday event at the University of Derby’s Enterprise Centre on December 1 where advice will be available to start-up and more established business owners. FSB Development Manager, Michael Watkinson will also be there to hear the issues of small business owners, so make a date in your diary and book your free delegate place here.  

“Small Business Saturday is a great opportunity to celebrate the successes of the 5.7 million small firms and self-employed across the UK. It helps spread the word about the services and products small firms offer their local communities and why they should be supported all year round.”

Michelle Ovens, Director of Small Business Saturday campaign, said: “We were delighted to see so many great small businesses entering this year’s Small Biz 100. It’s great to see so many FSB members in this year’s list, and we look forward to celebrating their success in the coming months.”

FSB is a key supporter of the campaign, which is now in its sixth year. 

During last year’s campaign, an estimated £748 million was spent with small businesses across the UK, up four per cent from the previous year. A total of 87 per cent of local authorities took part in the event, while more than 115,000 tweets were sent, reaching more than 115 million people.