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Five steps to effective parcel delivery

By David Grimes, CEO of My Parcel Delivery

Among the lengthy list of tasks you’re required to fulfil when running a small business, delivery should be one of your priorities. As it’s a time-consuming process to manage, many owners can be put off from tackling it, and other financial aspects might take precedence.

However, as my first business venture involved supplying merchandise to large corporate firms, I’m fully aware of the value in providing a quality delivery service. Customers expect to receive their purchases on time and in perfect condition. It might well be the last leg on the customer experience journey, but it’s also one of the most tangible, and should by no means be overlooked.

Here are my five key steps to help you achieve delivery success with your business:

Prepare yourself

As you would with any administrative task, it’s advantageous to be organised. Having packaging supplies to hand, for instance, can be a real time-saver. Buy boxes and other essentials in bulk so you’ve got a good stock before you even get started on wrapping up orders. Then when working through your order list for the day, make sure customer details are correct on the address label and it is clearly positioned on the exterior of each package so that it’s readable. 

All this preparation is a vital part of the delivery process – it will ensure your products arrive where they need to be and stay properly protected while in transit.  

Do your research

Doing a little research before you send will also go a long way and help you to avoid tripping up on the finer details of delivery. For example, there are some restrictions on what carriers are permitted to handle, so check out a service’s prohibited list in full ahead of time. This will save the frustration of discovering that a parcel never reached its destination due to the nature of its contents. 

If sending internationally, you should also investigate any potential customs charges. These are easy to miss, but if a customer is landed with an unexpected extra fee when they receive their order, then it might deter them from buying with you again in the future. 

Measure up

Weight and size measurements of each parcel need to be accurate when booking a delivery. If the carrier collects and later finds out that the details you entered are incorrect, you may be faced with additional fees – eating into your margins. Getting the dimensions right also makes sure that you receive the best possible price based on the parcel’s size. Provided it isn’t too bulky, a good digital weighing scale and tape measure should do the trick as a toolkit. 

Keep options open

Delivery doesn’t have to mean lugging a bunch of parcels down to the local Post Office. There are plenty of alternatives out there which can save you time and still keep delivery costs down. If you are sending out multiple orders per week, courier services could be your new best friend, as they offer a variety of delivery options – you might opt to have the parcel collected from your workplace, or to drop it off at a chosen location, depending on what suits your schedule. 

Don’t feel as though you need to restrict yourself to using a single carrier for all orders either. You could trial a variety of companies to see which one works best for you and the products you are selling. Customers will also appreciate being given a choice of delivery options at checkout as it offers them flexibility on time and price. 

Compare prices

Instead of scouring the web for hours trying to find the best price on delivery, there are tools that can do this for you. Parcel comparison websites compare prices across a range of courier companies, offering competitive rates and discounts on certain services. These automatic quote finders can save valuable time, meaning you’ll be able to concentrate on other key areas of business life and get through that to-do list much more efficiently. 

Sending out products should never become a burden for business owners. There are plenty of ways to make the delivery process a smoother one, and to remove the strain it can place on your business’s time and finances. Those who get delivery right will be able to delight their customers and build themselves a reputation as a company who provide an excellent buying experience from start to finish.