First Voice Magazine
First Voice is an essential read for smaller business owners published by FSB. The 68 page, flagship magazine is mailed four times per year to the member base of FSB. Alongside the printed edition, there is also a digital version of the magazine available on our website.
First Voice contains must read material, including advice and guidance for SME owners on a range of business topics such as workplace pensions, cyber security and marketing. It provides a useful tool of accessible business advice along with updates on changes in government legislation, new directives from Brussels and issues being raised by FSB. First Voice carries the highest ABC audited circulation in the UK business-to-business publishing sector and is the perfect platform to promote goods and services to SME’s. It remains the premier title to an SME audience.
Advertising opportunities are available on a number of First Voice platforms; the printed magazine, the website, First Voice email newsletters sent to all members of FSB and First Voice webinars.
Regional VoiceEach of FSB’s 12 Regions has their own 2 page, full colour magazine containing local news, business information and contacts. The magazine, produced four times a year, is mailed out to all FSB members and a digital version is also available via our website.
The local information contained within Regional Voice makes it a unique source of business news and networking on a Regional level, similar to a local newsletter but the advertising rates are offered at a fraction of the cost.
There is also the added benefit that the publication is delivered exclusively to local business owners, providing a real alternative for targeted business advertising.
First Voice branded webinars are available to sponsors providing a direct line of communication to FSB members and non-members who sign up to the web hosted event.
The content and format of the webinar can be agreed with the sponsor, and the promotion of the event includes a four week marketing drive comprising of email marketing, social media campaigns, website promotion and articles in the printed First Voice magazine. All webinar viewers have to register by signing up their contact information and agreeing to allowing the information to be used for marketing purposes. This is a highly effective way of knowing exactly who you are marketing to and that the sector is of relevance to the audience.
Subject Tag Sponsor: Link your sponsorship to content on a particular subject such as finance, exporting, technology, telecoms etc.
This is a unique opportunity to have a landing page to host content.
- Solus sponsor of the chosen subject tag
- Fireplace banners on selected subject tag
- MPU on all news stories within a chosen subject tag
- The opportunity to upload whitepapers, supplements, brochures and videos to the subject tag.
Lead generation and data capture from whitepapers
Subject tag sponsors are sold on tenancy basis and are priced at £2,500 +VAT per month (minimum commitment of 3 months).
Offering high profile exposure across the site, web banners on First Voice are the ultimate means to build your brand profile, promote real time offers or events and drive traffic to your own site. All banner campaigns are sold on a CPM (cost per 1,000 impressions) basis – meaning that we can tailor delivery to suit any budget or timeframe and guarantee you receive the eact exposure you have paid for.